Sud-Est began as Lazennec Film Company in France and entered Vietnam in 1994. In 1995, Sud-Est entered into the ultra creative world of advertising production as the pioneer of the industry, today after more than 20 years Sud-Est is continuing to be one of the leading production houses in Vietnam.
Sud-Est has an impressive portfolio of TV commercials produced for international advertising agencies – JWT, Ogilvy, Saatchi, Lowe, Dentsu, BBDO, DDB, and big local Vietnamese brands such as Masan, Vinamilk, Biti's, Mobifone, Bao Minh, Gau Do, Chinsu, Anco, Halida and many more.
Today Sud-Est has restructured into a joint-stock company and has transformed our production process into a faster and more efficient model suited to market trends and creative demands of the advertising industry in Vietnam.
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